Projects E5 (X5 Retail Group) 

Online store of X5 Retail Group, the largest food retailer in Russia with the sales volume over $15 bn, operating a multi-format network of chain stores under the brands of “Pyaterochka”, “Perekrestok” and “Karusel”.

The task of the project was monthly ongoing consulting and audit of the client’s digital agencies for search advertising and SEO promotion. WebProfiters’ recommendations enabled the E5 online store to manage search advertising effectively at the operational level, as well as to allocate budget to new advertising hypotheses. Issues related to internal SEO were also fixed on a regular basis, which ensured 100% compliance with requirements of webmaster panels and improved website positions in search results.

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